Bitcoin Football Kit — Watford Sleeve
Bitcoin logo placed on Watford’s shirt sleeve.
SponsorshipApparel
- Sponsors
- Sportsbet.io, Watford FC
- Date
- 9/12/2019
- Location
- Watford, England; Premier League broadcasts
- Format
- Sponsorship, Apparel
- Objective
- Increase Bitcoin awareness and understanding.
- Target Audience
- Football fans and Bitcoin supporters.
- Creative Idea
- Give Bitcoin a visible place on a Premier League kit.
- Call to Action
- Buy merchandise with BTC; participate in community sponsorship.
- Funding
- Sportsbet.io sponsorship with community contribution opportunities.
- Budget
- Estimated over US$1 Million yearly sponsorship
- Results
- Sleeve placement announced; club offered free Bitcoin-logo printing on fan shirts. Conversion metrics not found.