Buy Bitcoin
Federal Reserve Chair Janet Yellen during her 2017 Congressional testimony.
Print AdvertisingPublic ServiceGuerrilla
- Sponsors
- Christian Langalis
- Designers
- Christian Langalis
- Date
- 7/12/2017
- Location
- Washington DC
- Format
- Print Advertising, Public Service, Guerrilla
- Objective
- Inform people about the need to buy bitcoin to protect themselves against the Federal Reserve's actions.
- Target Audience
- CSPAN Viewers
- Call to Action
- Buy Bitcoin
- Funding
- It cost Chris his job and career.
- Budget
- Sold in Auction at Pubkey for over 16 Bitcoin
- Results
- “Buy Bitcoin” broke into one of the most important monetary policy broadcasts in the world, More importantly, the image went viral, generated mainstream press coverage, became one of Bitcoin’s most recognizable memes, and continued circulating for years CNBC reported Bitcoin rose about 3.7 percent around the time of the broadcast,